MAXIMIZING YOUR IP VALUE
Your intellectual property is a significant and valuable asset. We understand IP from both the business and legal perspectives, helping you to maximize the value of an IP portfolio at every stage by:
IDENTIFYING IP ASSETS
We help identify protectable aspects of new or existing products and businesses. We also help conduct brainstorming sessions to create a culture and environment that fosters efficient innovation.
Whether its value is hidden or apparent, we can help monetize your IP portfolio. We are familiar with a variety of successful vehicles, including but not limited to: licensing, sale, partnerships, brokerage and auctions.
We analyze existing assets and formulate a plan for integrating and updating an IP strategy based on business goals, current and anticipated market conditions, and the ever-changing IP legal landscape.
For example, we can recalibrate an IP portfolio by working with you to identify the most valuable assets (e.g., ones with the most practical commercial value or ones with the most latent value). Based on current business goals, we can then design a strategy to maximize future options while minimizing costs in the short term or a strategy that maximizes short term resources to most expediently increasing the monetary value of your portfolio.
We identify and procure the best type of IP protection for each asset (e.g., patent, trademark, copyright, trade secret) based on market conditions, current and anticipated legal landscape, company resources and business constraints. We also screen marketing materials and product development from an IP protection perspective.
We have found that we better serve our clients’ needs by engaging personally with the examining corps of the USPTO at all levels. We conduct frequent in-person and telephonic interviews with Examiners, and judiciously escalate examination issues through the appropriate channels of the agency. Staying on top of the latest regulations and other developments at the USPTO allows us to quickly inform our clients about new opportunities to realize their IP goals and protect their investments in IP. We have pro-actively engaged in the agency’s process for proposed rulemaking and participated in various USPTO initiatives such as the Pre-Appeal Brief Conference Pilot Program and the Green Tech Pilot Program. We communicate with our clients frequently to make them aware of procedural changes, such as changes in examination practice and USPTO policies. In one instance we were able to develop and present a plan to a client to take advantage of an opportunity for recalculating patent term before a new procedure was published officially.